Having many sites or operating in highly competitive urban areas necessitates a constantly updated GMB profile.
If you’re looking for information about a specific location, Google’s search algorithm can tell. Above the first organic result, it will place the top three listings from Google Maps.
“The Google Map Pack” is a collection of local results and maps, and for local businesses, this is where you should be.
Users who type in phrases like “local gym,” “IT support near me,” or “plumbers in Fort Worth” will see Google Ads, Google Maps, and 8 Organic Results while searching.
With Google Ads costing as much as $20 for a single click, optimizing your Google My Business profile is a need.
A well-optimized Google My Business listing and a targeted link-building campaign are all you need to rank in the map pack, despite the plethora of services promising to do so.